TSUYA skin is a collection of skincare products whose purpose is to realize shu uemura’s ideal of ‘smooth, soft and transparent’ skin.
“We wanted our packaging design to express the product concept, so we adopted a ‘softly rippling surface'” said nendo.
Waves on the inside are expressed on the surface of the bottle, reflecting the idea that beauty comes from within and giving the entire bottle an elegant tension.Designer: nendo
Client: shu uemura
Photographer: Hitoshi Iwasaki