// arthitectural / Architecture / Rocco Design Architects Ltd | Guangdong Museum

Rocco Design Architects Ltd | Guangdong Museum

Architecture Rocco Design Architects | Guangdong Museum

The Guangdong Museum is one of four major cultural landmark buildings for the new financial hub in Zhujiang Xincheng (Pearl River New Town) of Guangzhou. Rocco Design Architects Ltd. was announced winner of an international invited competition in May 2004 and was subsequently appointed as design architect of the project. The five-storey museum has a total floor area of approximately 67,000 square metres.

Rocco Design Architects | Guangdong Museum

© Almond Chu

Conceived as an Objet d’Art at a monumental scale, an allegory to the impeccably and intricately sculpted antique Chinese artefact, such as a lacquer box, an ivory ball, a jade bowl or a bronze tank, which collects and reflects treasures of the times. The new museum is not only designed to house a great variety of fascinating objects of treasure, it is also in itself designed as a treasured object of great fascination that contemplates to become an identifiable cultural icon, giving the visitors a memorable tour and experience of the local provincial history and traditional wisdom as well as contributing to the appreciation and enhancement of cultural identity of the city.

Rocco Design Architects | Guangdong Museum

© Marcel Lam

Rocco Design Architects | Guangdong Museum

© Almond Chu

The Museum’s spatial arrangement takes its inspiration from the legendary concentric ivory balls carving. Each carving slices through the box and reveals different layers and varying degrees of tranparency within the interiors, forming interesting spatial patterns and luring visitors through its exhibits inside. The interweaving of interior space pockets also reveal the intricate relationship between the visual and physical connections and separation of the atrium corridor, the individual exhibition halls and the back-of-house service areas. This deliberate arrangement not only reinforces the clarity and coherance of the treasure-box concept, but also allow flexibility in planning and operation of all the exhibition spaces. In addition, each of the main exhitbition halls are punctured with random alcoves of dynamic spatial geometry. Filled with natural light and served as visual breakouts to the outside, they are also transitions between the exhibition halls which offer visitors initmate and well-balanced resting spaces.

Rocco Design Architects | Guangdong Museum

© Marcel Lam

Rocco Design Architects | Guangdong Museum

© Almond Chu

The overall treatment of the main façade is also based on the analogy of ivory ball. Using materials such as aluminium panels, fritted glass and GRC panels, each elevation is uniquely designed with different geometric voids recessed into the building mass. In order to achieve a smooth transition between the museum and the adjoining landscape, an undulating landscape deck is introduced underneath the elevated museum box, metaphorically symbolizing a silk cloth unwrapping a much treasured piece of artwork.

Location: Guangzhou, China
Architects: Rocco Design Architects Ltd
Design Team: Rocco Yim, William Tam, C. M. Chan, Derrick Tsang, Christopher Wong, Ricky Wang, Lucia Cheung, Grace Lin, Ivan Chui, Christina Chan, Amber Wang
Project area: 41,000 sqm
Project year: 2004 – 2010
Photographs: Almond Chu, Marcel Lam
Sharing is Caring...
Share on FacebookTweet about this on TwitterShare on Google+Share on RedditPin on PinterestShare on LinkedInShare on StumbleUponShare on Tumblr

Sharing is Caring...
Share on FacebookTweet about this on TwitterShare on Google+Share on RedditPin on PinterestShare on LinkedInShare on StumbleUponShare on Tumblr

Have anything to say?

// arthitectural / You may also like to see...

The new campus of TAC SEV is built across from the existing property of Tarsus American College (TAC). Considering its proximity to the historic context of the school, the new campus is conceived, as a design principle, a part of the TAC campus it is separated from by a road that traverses the premises. An […]


more